Saturday, February 18, 2012

cha winter 2012 | bella blvd.

If you were watching my blog during the lead up to CHA Winter 2012, then you've already seen all of the Bella Blvd. sneak peeks and product previews that I and all of the other design team members shared. I couldn't go to the show, though, without showing you Bella's booth, as well!

Bella Blvd. introduced four new lines at the show, and two of those full lines and one mini collection work together to form something pretty special. Baby Girl is the first of that group we'll take a look at, and it's everything that you'd expect in a baby line designed by Stephanie! Pinks and purples team up with adorable animals and trendy patterns in this collection.

DSC_0548.jpg

There's even a pastel pink zebra stripe paper!

DSC_0551.jpg

The design team worked hard to produce a massive number of projects for the booth, and every available square inch was artfully packed with an assortment of cards, mini albums, layouts, and altered items.

DSC_0552.jpg

DSC_0547.jpg

DSC_0545.jpg

Hey, there's one of my projects!! I made a baby's first year album using lots of photos of my niece.

DSC_0538.jpg

DSC_0525.jpg

DSC_0556.jpg

Bella couldn't bring Baby Girl to the show without also offering a Baby Boy collection, too! Here orange, green, and blue abound, along with more masculine versions of many of the same prints from the Baby Girl collection.

DSC_0539.jpg

DSC_0540.jpg

I love the monkeys in both of these lines- they're so adorable!

DSC_0543.jpg

DSC_0553.jpg

DSC_0546.jpg

DSC_0544.jpg

DSC_0541.jpg

DSC_0537.jpg

DSC_0526.jpg

DSC_0523.jpg

DSC_0555.jpg

We're Expecting is a mini collection that ties in with both the Baby Girl and Baby Boy offerings, giving scrappers the tools to document their little ones from pregnancy to birth and through the early years.

DSC_0550.jpg

If babies aren't on your scrapping agenda, Bella Blvd also introduced a new summer line called Sunshine and Happiness.

DSC_0558.jpg

The colors here are bold and bright (and I spot a pink woodgrain in the mix) and feature summer icons ranging from clouds (with chevrons printed inside- hello!) to flowers to popsicles. It's definitely a whimsical, fun take on summer.

DSC_0559.jpg

DSC_0560.jpg

DSC_0563.jpg

DSC_0561.jpg

DSC_0562.jpg

DSC_0567.jpg

DSC_0568.jpg

DSC_0570.jpg

Bella's long-standing Sophisticates line got an update for this show, too. New additions include three new colors (a bright pink, dark blue, and purple) to the Sprinkles and Lace paper line, plus new non-themed chipboard elements that coordinate with many of the existing and new Bella Blvd. collections.

DSC_0534.jpg

DSC_0535.jpg

High Five Alphabets are new for this show and offer five different fonts in a single color family on one 12x12 sheet. These are perfect for scrappers who like to mix and match their fonts, and also for those who love smaller alpha stickers (like me!).

DSC_0536.jpg

DSC_0557.jpg

DSC_0554.jpg

Spring Flings and Easter Things and Winter Wonder, Bella's mid-release collections, were also well-represented in the booth. The design team made a new round of products to show off these lines, too!

DSC_0524.jpg

DSC_0564.jpg

DSC_0569.jpg

DSC_0532.jpg

And this is another one of my projects! Come on, you know I'm the only one geeky enough to hang a photo of the Space Shuttle in Bella Blvd.'s booth, right? I think next show I'm going to shoot for Stormtroopers...

DSC_0533.jpg

Bella Blvd. also greatly expanded its embellishment catalog at this show. Designer tapes (very similar to washi tapes) are new additions and come in two widths and a variety of patterns.

DSC_0528.jpg

Tiny flags in a huge variety of styles and themes are new additions, as well.

DSC_0529.jpg

Crochet flowers will help you add a softer touch to your projects...

DSC_0530.jpg

...and the new Button Market collection offers a huge variety of colors and styles in both mixed and coordinated packages.

DSC_0531.jpg

I'll leave you with just a few more cards to round out the tour.

DSC_0565.jpg

DSC_0566.jpg

Bella Blvd.'s new products should be available in March, and online retailers such as Two Peas in a Bucket are the perfect place to shop for them!