Tuesday, January 31, 2012

cha winter 2012 | studio calico

Next up on our tour of CHA Winter 2012 booths is the incomparable Studio Calico. They're unveiling three amazing new collections at this show, and I stopped by to take tons of photos of all the new goods.

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Take Note is probably my favorite of the three give its versatility and the varied yet cohesive color scheme. This line was developed in collaboration with the creative team from Sassafras, and their signature funky style is definitely on display here coupled with the classic timelessness we've come to expect from Studio Calico.

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I absolutely love the mix of gray and woodgrain neutrals in a single line- it's quite uncommon in the industry and refreshing to see!

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Note the journaling card paper at the very top of the rack. Is it not simply perfect for Project Life? ::sigh:: I'm going to have to have several of those, I think!

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Thanks to their new partnership with American Crafts, Studio Calico has greatly expanded their line of embellishments. The new lines include Thickers (in addition to the signature letter stickers that Studio Calico is known for) and fun new items such as garlands and decorative tapes.

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There are new cling stamps in the lines, as well, thanks to Studio Calico's ongoing collaboration with Hero Arts.

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I say that Take Note is my favorite, but maybe it's Abroad...I can't decide! I love to travel, and Abroad is filled with gorgeous map motifs and a color palette that is neutral enough to suit nearly any type of vacation photo.

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I'm quite excited to see new tiny alpha stickers in the Studio Calico lineup!

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And of course there are the standard Studio Calico wood veneer embellishments and more new cling stamps.

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I think that these wood veneer cameras deserve a close-up!

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As does this wonderfully detailed map stamp- definitely a must-have!

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Those map print stickers had me at hello. Or maybe at map.

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Classic Calico was a definite smash hit for Studio Calico, and they've followed it up with a second volume of the amazing neutral line.

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The papers are a new mix of trends patterns and basic prints in the same gray, white, cream, and kraft color palette that was the hallmark of the previous line.

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There are new embellishments in this line, too, including more wood veneer and new tapes.

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There are also new misting masks, including a super trendy chevron pattern and a set of banners in both small and large sizes.

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And this time there's a 6x6 pad of Classic Calico- yay!

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There are, of course, new Mister Huey's colors along with a range of standard shades that will always be in the lineup.

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Here's miss Kelly Purkey demonstrating the color mists to a customer.

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The Studio Calico design team always does a fantastic job when creating sample projects, and the booth was filled with so many inspiring cards, layouts, and mini albums.

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The words "I'll take one of everything" definitely came to mind while I was in this booth- I can't wait until I can order the new goodies and start playing!